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Reading: India’s Popular Crypto Trading Platform CoinSwitch Announces New Umbrella Brand PeepalCo
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Tech Business News > Crypto News > India’s Popular Crypto Trading Platform CoinSwitch Announces New Umbrella Brand PeepalCo
Crypto News

India’s Popular Crypto Trading Platform CoinSwitch Announces New Umbrella Brand PeepalCo

On Tuesday, December 12, CoinSwitch, a well-known cryptocurrency trading platform in India, revealed its new umbrella brand, PeepalCo and will encompass three platforms operated by the company, including CoinSwitch Pro, which serves as the crypto retail app and advanced trading platform within the organisation.

Editorial Desk
Last updated: December 12, 2023 10:57 pm
Editorial Desk
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As of now, the market debut of the remaining two units is imminent. These include a forthcoming platform featuring additional investment classes and a wealth management division specifically designed for High-Net-Worth Individuals.

According to Ashish Singhal, Co-Founder and Group CEO, PeepalCo the new structure is designed to unlock the full potential of our organisation and align our resources more effectively.

We will focus on capital allocation and PeepalCo will guide us in the journey forward, to democratise wealth-creation for India,” says Singhal,

New Business Head To Lead PeepalCo’s CoinSwitch Division

Balaji Srihari, with prior experience managing CoinSwitch apps, has been appointed as the Business Head to lead PeepalCo’s CoinSwitch division. In the upcoming months, PeepalCo is set to unveil initiatives aimed at significantly expanding its range of offerings.

The company’s proactive approach aligns with the current state of the Web3 sector in India, which remains largely unregulated. Recent updates from government sources suggest that concrete regulations for the crypto sector might still be up to 18 months away.

In response to a decline in user engagements, CoinSwitch recently streamlined its customer support team. To enhance platform interactions, CoinSwitch introduced a new feature called ‘Earn.’

This feature enables users to ‘lock-in’ their crypto assets, earning rewards in the form of cryptocurrencies and monetizing their holdings without the need to sell their assets.

Looking ahead, PeepalCo aims to expedite the introduction of services such as fixed deposits, bonds, exchange-traded funds (ETFs), stocks, and mutual funds.

Despite a growth slowdown in the core crypto segments, the company seeks to diversify its business and maintain momentum by incorporating highly-regulated investment products.

By Editorial Desk
The TBN team is a well establish group of technology industry professionals with backgrounds in IT Systems, Business Communications and Journalism.
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Tech News - CoinSwitch New Umbrella Brand PeepalCo India - Ashish Singhal, Co-Founder and Group CEO, PeepalCo

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