Five Sigma, a global growth fund investing exclusively in EdTech, announced it has taken a stake in San Francisco headquartered classroom software provider ClassDojo. The investment continues the trend of Five Sigma to invest in the top EdTech companies in the world.
“ClassDojo’s classroom software is market leading globally, has a cult-like following amongst students and an ethical sales model that makes is free for most users,” said Peter Mobbs, Managing Partner of Five Sigma.
• ClassDojo is an online classroom management platform and app where teachers can record and track student behaviour, facilitate classroom activities, curate student portfolios, and engage in school-to-home communication.
• Unlike most EdTech businesses that target schools, districts and governments as the customer, ClassDojo is free for schools, teachers, children and parents.
• ClassDojo has around 50M users, mostly aged under 13, is used in ~90% of US schools and 180 countries around the world.
• ClassDojo has monetised via a “Plus” subscription service to parents giving them additional features for around $8/month and recently began offering a tutoring service. Numerous other monetisation opportunities exist including games such as the Monsterverse which has been developed and is currently in beta.
The investment was made via a secondary transaction at an undisclosed valuation.
Co-investors already invested in ClassDojo include Adams Street, General Catalyst, GSV, Learn Capital, SignalFire, Reach and Tencent.
Five Sigma’s investment in ClassDojo follow’s its recent investments in Go1, one of the world’s largest corporate education content hubs for on-demand training and resources, and Academia.edu the world’s leading research platform used by academics, students and professionals to share and read research.
Five Sigma is run by Sydney-based Managing Partner, Peter Mobbs and Boston-based Partner and Harvard Business School Professor Boris Groysberg.
